Browsing by Author "Min, Wonjung"

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    Actas Seminario Interdisciplina en la UC
    (2012) Flores, Luis; Haye, Andrés; Rebolledo, Rolando; Araos, Consuelo; Parra, Catalina de la; Rivera, Daniela; Vergara, Alejandro; San Martín, Ernesto; Min, Wonjung; Funk, regina; Onell, Roberto; Holmes, Robert; García Huidobro, Vicente; Cádiz, Rodrigo; Cuadra, Patricio de la; Sylleros, Álvaro; Hermosilla, Katherine; Vega, Patricia; Ibarra, Macarena; Ramírez, Cecilia; Bonomo, Umberto; Torres, Marisa; Tapia, Rodrigo; Cottet, Pablo; Rojas Lasch, Carolina; Haye M., Andrés
    Publicación de trabajos derivados de un seminario realizado el 14 de diciembre de 2011, patrocinado por la Vicerrectoría de Investigación, la Facultad de Ciencias Sociales y Facultad de Filosofía, con el fin de reunir y poner en diálogo diversas experiencias de interdisciplina en la universidad y así favorecer su reconocimiento como estrategia de conocimiento, reflexionar sus limitaciones y potenciar su crecimiento. Editores: Carolina Rojas y Andrés Haye. Producción y diseño: Laboratorio de Hipermedios, Facultad de Letras PUC, Pablo Chiuminatto, Rodrigo del Río. Corrección de textos: Loreto Fernández. Organización del Seminario: Carolina Rojas, Andrés Haye, Patricio Miranda, Pablo Herraz, Gabriela Rubilar.
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    Mis Chinos, Tus Chinos: The Orientalism of Chilean K-pop fans
    (2021) Min, Wonjung
    This article aims to analyze the dual Orientalism of the Chilean fans of K-pop. All Asians in Chile are often referred to as chinitos (Chinese). Chilean society, generally speaking, considers the fans of Asian popular culture as 'weird' and as 'outsiders'. The rejection of an unfamiliar culture is related to the process of cultural identity formation in Chile: an oligarchy society. Taking this into account, this article, based on in-depth interviews conducted in Santiago in September-November 2018, explores the most influential phenomena on the formation of cultural identity in Chile, determining social legacies of socio-economic status in Chile, and the influence of Japanese and Korean popular culture on young adults in Chile. Then, it investigates the nuances of the term chinitos in Chilean youth. Finally, it maps out the multiple societal contradictions in Chilean youth due to conflicting co-existence of indigenous culture and rapid neo-liberalization.
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    The Perfect Man: The Ideal Imaginary Beauty of K-pop Idols for Chilean Fans
    (2021) Min, Wonjung
    This paper aims to determine why Chilean fans of K-pop enjoy the incompatible aesthetics of K-pop idols. It will analyze the variation of the ideal of beauty according to socioeconomic level in Chile and fans' perception of the beauty canons of K-pop. Hypothesizing that the relationship between race (rather skin color) and class in Chile affects K-pop consumption, this study will delve into why the canon of beauty attracts Chilean fans, despite the contrast that exists with the Chilean canon of male beauty. Latin American culture is constituted by sexual roles marked and determined by gender (Cristian Valenzuela 2015); these roles perpetuate male superiority based on the figure of the male. Specifically, the hegemonic masculinity present in the region stands out for having such characteristics as strength, rationality, seriousness, domination, heterosexuality, and sexual activity. Asians are often called Chino, and K-pop fans are considered strange. Though Chileans tend to conflate all Asian pop cultures, they are particularly suspicious of the sexual identity of K-pop fans. Based on a qualitative analysis of semi-structured interviews with sixteen upper-class and twenty middle-lower-class Chileans, this paper investigates how Chilean K-pop fans consume and negotiate with the aesthetics of K-pop in a conservative, European-oriented, oligarchic society.
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    Transcultural fandom of the Korean Wave in Latin America: through the lens of cultural intimacy and affinity space
    (2019) Min, Wonjung; Jin, Dal Yong; Han, Benjamin
    This article has examined how the Hallyu phenomenon is integrated into a transnational global cultural landscape, focusing on Chilean reception of K-pop. It analyzed how Hallyu fans engage with a social media-saturated environment in Chile, mapping out transnational pop cultural flows within the digital media environment through which the participatory culture of media users is spread. What is interesting is that Chilean society, in general, shows negative attitudes toward K-pop fans. More importantly, while many Chileans consider K-pop fans weird and strange, often disparaging their family members and friends for liking such music, the marginalization of K-pop fans in Chile promotes a greater sense of bonding among them through the affinity spaces of social media. Under this circumstance, most of our interviewees explained that digital media plays a vital role in the dissemination of K-pop in Chile and Latin America. Unlike Hallyu fans in other regions, K-pop fans in Chile have developed cultural intimacy specific to digital site-media, primarily in the realm of social media, and K-pop generates the creation of affinity spaces via different social media platforms.